Shopping·7 min read

The Best Hydrating Products to Keep Your Hair Super-Soft This Winter

Hydrating hair products
Design: theSkimm | Photo: Revolve, Amazon
October 19, 2023

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When your locks have to deal with winter weather, hot tools, and dye jobs, dryness should come as no surprise. The upside? There’s a solution for every kind of dry-hair woe. We’ve got the answer to your itchy scalp, dull strands, and split ends. Hydration is just around the corner. 

Psst…Check out these beauty deals on Amazon for extra savings on hydrating hair products (and much more).

shampoo and conditioner
Amazon

Hydrating shampoo and conditioner for color-treated hair…

If your hair is paying the price for your dream color, this shampoo and conditioner duo from salon brand Pureology is a must-have. The creamy formulas are sulfate-free, so they won’t strip your dye, and contain moisturizing jojoba oil and green tea extract. The spicy- floral scent will stick to your hair long after the wash. Save color and repair dryness? Don’t mind if we do. ({{dynamicPrice}}, Amazon)

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Hair mask
Sephora

A cult-favorite hair mask for strands that need saving…

Use this one once a week to help strengthen damaged hair (we’re looking at you, bottle blondes and hot tool lovers) and minimize breakage over time. It has plant proteins that work to replace missing keratin, B vitamins that nourish and moisturize, and rosehip oil that tames frizz and smooths split ends. ($39, Sephora)

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Hair oil
Sephora

Leave-in conditioner that detangles and softens the whole day…

Moroccanoil has been a staple in our hair care routine for years now, and it's never let us down. This leave-in spray is designed for every type of hair, but we think it works especially well with curly and fine hair prone to tangling and frizz. Use it right after your wash (pre-styling) the first day and to revitalize your look the second day. ($30, Sephora)

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Hair oil
Sephora

A luxury hair oil for your frizziest locks…

The Oribe Gold Lust line is (ahem) the gold standard of luxury hair care, and we can confirm this lightweight oil is a godsend for dry, brittle ends and dull hair. It sinks into your hair shaft to strengthen and condition, which reduces frizz and promotes soft strands. The best part? It bears the brand’s signature Côte d’Azur scent, an expensive-smelling blend of jasmine, bergamot, and sandalwood. ($57, Sephora)

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Hair mask
Amazon

An HQ’r-approved purple hair mask to repair and tone brassy blondes…

This one is a go-to for one of our bleached-blonde shopping editors. Not only does it make damaged, brittle hair feel baby-soft, it also lifts brassy undertones, restoring your color to icy-brightness. We highly rec pairing it with this leave-in conditioning cream to keep frizz at bay and brass away. ({{dynamicPrice}}, Amazon)

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Hair mask
Sephora

A deep conditioning treatment that soothes itchy scalps…

If thirsty hair is producing a flaky, itchy scalp (or vice versa), add this heavy-duty mask to your cart. It’s got a mint oil blend that’ll cool and calm your scalp, and a thick formula made with shea butter that’ll penetrate the hair shaft — designed for those with medium to thick hair. If you’re dealing with an intensely dry scalp, the brand recs applying this treatment oil directly to your scalp before applying the hair mask. ($39, Sephora)

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Curl Mask
Sephora

A mask that hydrates and defines curls…

Kerastase has been a staple in our hair-care routine for years. Not only does this curl mask de-frizz and hydrate, it also helps create even more defined curls so you can style with confidence. You’ll notice easier-to-manage, shinier, and bouncier curls after introducing this into the mix. Use it as a weekly treatment, or substitute it with your regular conditioner for super unruly locks. ($68, Sephora)

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Hair mask
Amazon

A treatment designed for thick hair…

If you have thick hair, you’ll know that not just any mask will do. That’s where this hair mask comes in. With shea butter and hydrolyzed keratin, this creamy mask can stand up to the thickest strands. If you’re in need of a split-end treatment or some extra shine, add this five-minute mask to your routine. If you like this, add the smoothing and moisturizing shampoo and conditioner set to your cart, too. ({{dynamicPrice}}, Amazon)

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Hair milk
Revolve

A leave-in hair milk for shiny, soft strands…

Since we’re always on the hunt for a way to keep frizz in check, we recently discovered this hair milk and haven’t looked back. The formula, made with sweet almond oil, amino acids, and shea butter, not only ensures smooth hair but also works to strengthen and repair strands over time. It’s great to use when air drying or as a heat protectant before styling. Thanks to the 16 essential oils, it smells like a fresh, herby dream. ($44, Revolve)

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Hair cream
Amazon

An air-dry cream that creates dreamy waves overnight…

When we heard Ashley Tisdale uses this to tame her curls and wake up to perfect beachy waves, we ran to Amazon to grab our own. It calms frizz and restores shine, but never feels heavy on our hair. Apply at night to clean hair, sleep in braids, and wake up with loose, shiny waves. ({{dynamicPrice}}, Amazon)

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Hair mask
Revolve

A regenerating hair mask that feels luxurious…

While a bit on the pricey side, this is one of the most concentrated hair masks we’ve ever used, so the tub will last you a long time (and it always leaves us with salon-soft hair). The key ingredient is prickly pear seed oil that penetrates deep into strands, while plant ceramides rebuild damage. It’s also great for reviving colored strands and smells delicious. You’re worth the splurge. ($69, Revolve)

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